On 17 September 2012, NORDEN received a special prize for the way its Annual Report 2011 describes expectations for the future.
The prize is instituted by the Confederation of Danish Industry and the Institute of State Authorized Public Accounts in Denmark (FSR). However, it was the participants in the conference hosted by the founders of the prize who decided to give the special prize to NORDEN. Three companies — chosen from all listed companies in Denmark and the 100 biggest companies in Denmark — were nominated.
According to the jury, the following goes for three nominated companies’ ways of describing their expectations for the future:
  • good overview, but also broad and specific as to the description of expectations;
  • good long-term estimates — not seen very often; v strategic goals, mid-term and long-term;
  • financial KPIs (key performance indicators) are used todefine strategic goals;
  • discussion of the important factors impacting expectations and expected developments.
Executive vice president & CFO Michael Tønnes Jørgensen received the prize on behalf of NORDEN.